Urban ChroniclesTM invites you to learn more about GECINA’s CSR strategy through an interview with Sabine Desnault, Executive Director of R&D, Innovation and CSR at GECINA Group.
Gecina Group is a French real estate company that owns and manages residential and office buildings (97% in the Parisian region). Gecina has recently renewed its visual identity launching YouFirst, to align sustainable innovation at the heart of its business and anticipate its customers’ expectations through high-quality services.
This edition of Urban Chronicles™ focuses on the Grand Paris area. We interviewed Jonathan Sebbane, Managing Director of the Sogaris Group, expert on urban logistics. With Jonathan Sebbane, we discussed the Group’s development strategy to offer services that are perfectly aligned with the needs of the city’s stakeholders and the territory’s ambitions in terms of environmental excellence.
Dive into the heart of Parisian logistics and read about
delivery platforms adapted to autonomous electric vehicles,
transformation of underground parking into service and storage centres,
dedicated delivery platforms to help reduce city pollution.
The French Social Security Institution (in French: Sécurité Sociale) is divided into five branches: Disease, Accidents at Work, Family, Retirement, and Contributions. Within the Social Security institution, the Union of Social Security Branches or UCANSS (in French: Union des Caisses Nationales de Sécurité sociale) is entrusted by the national branches with missions on matters relating to the working conditions of the organizations’ personnel or on any subject of operation of organizations of common interest, particularly for real estate transactions.
The Sustainability and Real Estate Department of the UCANSS ensures the overall asset management and the safety of their real estate operations (approximately 4.5 million m², only tertiary), both on the budgetary, regulatory and legal aspects. Within this department, Dominique Conti is in charge of the real estate operations department.
Nowadays, companies, local authorities and States commit to ambitious objectives and policies in order to achieve sustainability results in the field. To ensure that CSR and sustainablity policies do not only remain a list of objectives but find their reality in the commitment of all teams; stakeholders must promote and maintain awareness and engagement:
For this last episode of the 5th season of Urban Chronicles “CSR & Real Estate”, we met with Eric Groven,Real Estate Director of the French Networks, Société Générale and Chairman of SOGEPROM, as well as Sponsor of the Greater Paris urban development programme, and Christophe Dumas, CEO of the start-up LaVilleE+, resulting from Société Générale Group’s internal startup creation programme.
During this interview, we discussed Société Générale’s ambitions in terms of responsible finance and their vision for the sustainable and agile city of tomorrow, commitments shared by Green Soluce. Also, discover how the startup LaVilleE+ wishes to become a reference partner for Société Générale and its customers.
“Our vision of the city of tomorrow is a dense city with a lot of proximity and diversity, which responds to the challenge of low carbon.”
For episode 8 of Season 5 of Urban Chronicles™ on the theme “CSR & Real Estate”, Urban Chronicles™ interviewed exclusively Eléonore Devaud, CSR Director of Altarea Cogedim. Urban renewal in dense areas, certification as an awareness-raising tool or levers for reducing carbon footprints, discover this week the challenges at the heart of Altarea Cogedim’s CSR approach.
For the second exclusive interview of this Season 5 on the theme “CSR & Real Estate”, Urban Chronicles™ interviewed Valérie de Robillard, Nexity’s CSR Director. Social commitment, reduction of the carbon footprint and establishment of the stakeholder committee, this meeting was an opportunity to discuss the topics at the heart of Nexity’s CSR approach. Let’s come back together on the highlights of this exchange!
Real estate players who properly communicate the performance of their building stock put in place the appropriate means to recover and analyze the relevant data to monitor their environmental performance. In a data-driven context CSR reporting must also be based on factual and quantified indicators.
An smart building aims to meet these challenges of obtaining, analyzing, optimising data before deployment of actions. Indeed, a technological breakthrough is currently taking place with under the umbrella of the IoT (‘Internet of Things’) and the development of associated technologies, for example: the use of BIM throughout the design, construction and operations of a building, deployment of autonomous low energy sensors allowing the feedback of building data, energy monitoring, failure alert system and automate several systems
Presenting the elements in an engaging, transparent and convincing way is paramount to support the impact of sustainable development and CSR activities and content. Communications approach also ensures that the information is well chosen and constructed, and reflects the unique personality and position of the organization and its CSR agenda.
According to a study on the economic stakes of corporate social responsibility (CSR) by the French Chamber of Commerce and Industry (CCI France), intangible capital represents a considerable part of a company’s value and reputation. Intangible capital refers to all the non-quantifiable values, skills and techniques of a company.
An important lever to positively impact the intangible capital, in the long term, is execution of a CSR strategy, through the consideration of environmental, social and governance (ESG) issues.
In this episode of Urban Chronicles™, we have selected three CSR approaches to create economic value.