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Our selection of the 4 highlights of MIPIM 2019, the world’s leading property market event

MIPIM, the must-attend international event for real estate professionals, has just ended in Cannes. It brought together the most influential players in the sector during four intense days of conferences and events, allowing participants to discover major innovative real estate projects and access international sources of capital.

For the 30th edition, the theme “Engaging the Future” was chosen, proposing participants to consider the next 30 years from the perspective of sustainable growth. During this event, the public sought to answer three essential questions:

  • What are the best strategies for creating long-term value?
  • What are the alternatives to ensure a better quality of life for all?
  • What are the most environmentally responsible practices so that existing resources be used more efficiently?

Let’s discover together the highlights of this anniversary edition!

Green SoluceOur selection of the 4 highlights of MIPIM 2019, the world’s leading property market event
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Meeting with Dominique Conti, Real Estate Operations Department, Social Security

The French Social Security Institution (in French: Sécurité Sociale) is divided into five branches: Disease, Accidents at Work, Family, Retirement, and Contributions. Within the Social Security institution, the Union of Social Security Branches or UCANSS (in French: Union des Caisses Nationales de Sécurité sociale) is entrusted by the national branches with missions on matters relating to the working conditions of the organizations’ personnel or on any subject of operation of organizations of common interest, particularly for real estate transactions.

The Sustainability and Real Estate Department of the UCANSS ensures the overall asset management and the safety of their real estate operations (approximately 4.5 million m², only tertiary), both on the budgetary, regulatory and legal aspects. Within this department, Dominique Conti is in charge of the real estate operations department.

Green SoluceMeeting with Dominique Conti, Real Estate Operations Department, Social Security
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How to raise awareness among citizens and train employees on CSR issues?

Nowadays, companies, local authorities and States commit to ambitious objectives and policies in order to achieve sustainability results in the field. To ensure that CSR and sustainablity policies do not only remain a list of objectives but find their reality in the commitment of all teams; stakeholders must promote and maintain awareness and engagement:

Green SoluceHow to raise awareness among citizens and train employees on CSR issues?
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Meeting with Eric Groven, Real Estate Director of the French Networks, Société Générale and Chairman of SOGEPROM, and Christophe Dumas, CEO of LaVilleE+

For this last episode of the 5th season of Urban Chronicles “CSR & Real Estate”, we met with Eric Groven, Real Estate Director of the French Networks, Société Générale and Chairman of SOGEPROM, as well as Sponsor of the Greater Paris urban development programme, and Christophe Dumas, CEO of the start-up LaVilleE+, resulting from Société Générale Group’s internal startup creation programme.

During this interview, we discussed Société Générale’s ambitions in terms of responsible  finance and their vision for the sustainable and agile city of tomorrow, commitments shared by Green Soluce. Also, discover how the startup LaVilleE+ wishes to become a reference partner for Société Générale and its customers.

Green SoluceMeeting with Eric Groven, Real Estate Director of the French Networks, Société Générale and Chairman of SOGEPROM, and Christophe Dumas, CEO of LaVilleE+
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Meeting with Eléonore Devaud, CSR Director – Altarea Cogedim

“Our vision of the city of tomorrow is a dense city with a lot of proximity and diversity, which responds to the challenge of low carbon.”

For episode 8 of Season 5 of Urban Chronicles™ on the theme “CSR & Real Estate”, Urban Chronicles™ interviewed exclusively Eléonore Devaud, CSR Director of Altarea Cogedim. Urban renewal in dense areas, certification as an awareness-raising tool or levers for reducing carbon footprints, discover this week the challenges at the heart of Altarea Cogedim’s CSR approach.

Green SoluceMeeting with Eléonore Devaud, CSR Director – Altarea Cogedim
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“CSR is in a way the art of combining complexity”, meeting with Valérie de Robillard, CSR Director – Nexity

For the second exclusive interview of this Season 5 on the theme “CSR & Real Estate”, Urban Chronicles™ interviewed Valérie de Robillard, Nexity’s CSR Director. Social commitment, reduction of the carbon footprint and establishment of the stakeholder committee, this meeting was an opportunity to discuss the topics at the heart of Nexity’s CSR approach. Let’s come back together on the highlights of this exchange!  

Green Soluce“CSR is in a way the art of combining complexity”, meeting with Valérie de Robillard, CSR Director – Nexity
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Digital tools for monitoring the environmental performance of buildings

Real estate players who properly communicate the performance of their building stock put in place the appropriate means to recover and analyze the relevant data to monitor their environmental performance.  In a data-driven context CSR reporting must also be based on factual and quantified indicators.

An smart building aims to meet these challenges of obtaining, analyzing, optimising data before deployment of actions.  Indeed, a technological breakthrough is currently taking place with under the umbrella of the IoT (‘Internet of Things’) and the development of associated technologies, for example: the use of BIM throughout the design, construction and operations of a building, deployment of autonomous low energy sensors allowing the feedback of building data, energy monitoring, failure alert system and automate several systems

Green SoluceDigital tools for monitoring the environmental performance of buildings
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Three levers for successful CSR communication

Presenting the elements in an engaging, transparent and convincing way is paramount to support the impact of sustainable development and CSR activities and content. Communications approach also ensures that the information is well chosen and constructed, and reflects the unique personality and position of the organization and its CSR agenda.

Green SoluceThree levers for successful CSR communication
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The value-creating power of CSR

According to a study on the economic stakes of corporate social responsibility (CSR) by the French Chamber of Commerce and Industry (CCI France), intangible capital represents a considerable part of a company’s value and reputation. Intangible capital refers to all the non-quantifiable values, skills and techniques of a company.

An important lever to positively impact the intangible capital, in the long term, is execution of a CSR strategy, through the consideration of environmental, social and governance (ESG) issues.

In this episode of Urban Chronicles™, we have selected three CSR approaches to create economic value.

Green SoluceThe value-creating power of CSR
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Three initiatives to engage and federate stakeholders

Stakholders are at the heart of the Corporate Social Responsibility (CSR) and, as individuals and organisations, their interests may be directly or indirectly affected by the activities of a company. As active participants of a company’s economic life, employees, customers, suppliers and shareholders can influence its strategic choices both internally (employees and unions) and externally (associations) or can condition its activities (local communities, local authorities, the State, etc.). The stakeholders of a company are be privileged actors in the participatory governance of a corporation.

Green SoluceThree initiatives to engage and federate stakeholders